{"id":3897,"date":"2025-12-31T09:39:00","date_gmt":"2025-12-31T08:39:00","guid":{"rendered":"https:\/\/stid-security.marsatworkdot.com\/?post_type=stid_case_study&#038;p=3897"},"modified":"2025-09-09T09:55:47","modified_gmt":"2025-09-09T07:55:47","slug":"mucem-redefinir-lacces-a-la-culture-avec-lapplication-mucem","status":"publish","type":"stid_case_study","link":"https:\/\/stid-security.marsatworkdot.com\/fr\/stid_case_studys\/mucem-redefinir-lacces-a-la-culture-avec-lapplication-mucem\/","title":{"rendered":"MUCEM &#8211; Red\u00e9finir l&rsquo;acc\u00e8s \u00e0 la culture avec l&rsquo;application Mucem+"},"content":{"rendered":"<div class=\"prose max-w-none\">\n<h2 class=\"wp-block-heading\"><strong>Redefinir\u00a0l&rsquo;acc\u00e8s \u00e0 la culture avec l&rsquo;application\u00a0Mucem+<\/strong><\/h2>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><strong>Comment l&rsquo;application r\u00e9volutionnaire\u00a0Mucem+ et ses badges virtuels d\u00e9velopp\u00e9s par\u00a0STid\u00a0parviennent \u00e0 offrir un acc\u00e8s illimit\u00e9,\u00a0s\u00e9curis\u00e9\u00a0et \u00e0 prix\u00a0minime\u00a0aux collections du\u00a0Mucem\u202f? Une d\u00e9marche qui\u00a0red\u00e9finit\u00a0l&rsquo;exp\u00e9rience culturelle\u00a0en l\u2019inscrivant dans\u00a0un mod\u00e8le d\u2019\u00ab\u202fub\u00e9risation\u202f\u00bb\u00a0positive\u00a0\u2013\u00a0motivant\u00a0les abonn\u00e9s\u00a0\u00e0\u00a0explorer abondamment le mus\u00e9e.\u00a0<\/strong><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">Inciter \u00e0\u00a0visiter\u00a0le\u00a0mus\u00e9e en offrant une exp\u00e9rience unique\u00a0avec des tarifs\u00a0attractifs et une accessibilit\u00e9 ais\u00e9e, tout en surmontant les failles potentielles li\u00e9es aux billets QR Code gr\u00e2ce \u00e0 une solution s\u00e9curis\u00e9e.\u00a0Tels \u00e9taient les d\u00e9fis lanc\u00e9s\u00a0par le\u00a0projet de collaboration\u00a0entre le\u00a0Mucem\u00a0et\u00a0STid\u00a0autour de l\u2019application\u00a0Mucem+.\u00a0<\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<h3 class=\"wp-block-heading\"><strong><strong><strong>Innovation et Ouverture : Les Valeurs Communes du MuCem et de STid\u00a0<\/strong><\/strong><\/strong><\/h3>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">Le Mucem, ou Mus\u00e9e des Civilisations de l&rsquo;Europe et de la M\u00e9diterran\u00e9e, est situ\u00e9 \u00e0 Marseille. Inaugur\u00e9 en 2013, il explore les cultures m\u00e9diterran\u00e9ennes \u00e0 travers des expositions interactives et des collections vari\u00e9es, mettant en lumi\u00e8re l&rsquo;histoire et la diversit\u00e9 de cette r\u00e9gion riche en influences culturelles. Lieu embl\u00e9matique, le Mucem se distingue par son architecture unique, la diversit\u00e9 de ses collections, son approche interdisciplinaire et la richesse de sa programmation culturelle.\u00a0<\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">Le Mucem et STid partagent une vision commune ax\u00e9e sur la modernit\u00e9, l&rsquo;innovation et l\u2019utilisation de la technologie au service de l&rsquo;exp\u00e9rience utilisateur. Tandis que le Mucem int\u00e8gre ces principes dans son approche architecturale et th\u00e9matique, STid utilise la technologie pour s\u00e9curiser les biens et les donn\u00e9es des utilisateurs tout en leur garantissant une exp\u00e9rience intuitive.<\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<h3 class=\"wp-block-heading\"><strong><strong>L\u2019application Mucem+<\/strong><\/strong><\/h3>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">Le projet de l&rsquo;application Mucem+\u00a0 consiste en la virtualisation des abonnements des visiteurs du mus\u00e9e. L&rsquo;objectif est d&rsquo;ancrer la Culture dans la contemporan\u00e9it\u00e9, en s\u00e9duisant toutes les g\u00e9n\u00e9rations gr\u00e2ce \u00e0 une application conviviale, des tarifs attractifs disponibles via l&rsquo;application, et surtout, une absence totale de file d\u2019attente pour ses d\u00e9tenteurs. L&rsquo;approche iconoclaste du projet vise \u00e0\u202f<strong>\u00a0\u00ab\u00a0<em>effacer les barri\u00e8res entre l&rsquo;espace public et le mus\u00e9e, fluidifier et faciliter l&rsquo;acc\u00e8s pour tous<\/em>\u00ab\u00a0<\/strong>, d\u00e9clare\u00a0<strong>Victor Jacques \u2013 directeur du d\u00e9veloppement du Mucem<\/strong>.<br><br>Fluidit\u00e9 d&rsquo;acc\u00e8s, fin des files d&rsquo;attente, et contraintes budg\u00e9taires abolies avec un abonnement mensuel de seulement 3 \u20ac. En tant que p\u00f4le de l&rsquo;\u00e9change et de la connaissance, le Mucem stimule la consommation culturelle. Inspir\u00e9 par le succ\u00e8s des plateformes de streaming dans d&rsquo;autres domaines, ce mod\u00e8le vise \u00e0 d\u00e9mocratiser l&rsquo;acc\u00e8s \u00e0 la culture en supprimant toutes les barri\u00e8res, en particulier le co\u00fbt, gr\u00e2ce \u00e0 un abonnement accessible \u00e0 tous.<\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Mucem+, the application revolutionizing access to culture, developped by MUCEM with the help of STid\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/abDZRXpl4fM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<h3 class=\"wp-block-heading\"><strong>Intuitivit\u00e9 et s\u00e9curisation des donn\u00e9es\u00a0<\/strong>\u00a0<\/h3>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">L\u2019application Mucem+ int\u00e8gre STid Mobile ID\u202f:\u00a0 une solution de badges num\u00e9rique d\u00e9velopp\u00e9e par STid qui s\u00e9curise les abonnements des visiteurs et le contr\u00f4le d&rsquo;acc\u00e8s au mus\u00e9e. Son utilisation facile garantit une entr\u00e9e rapide dans le mus\u00e9e tout en \u00e9tant sans compromis sur le niveau \u00e9lev\u00e9 de s\u00e9curit\u00e9. En effet, les badges virtuels offrent des niveaux s\u00e9curit\u00e9 comparables \u00e0 ceux des badges physiques tels que le Mifare DESfire.<\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">La synergie des expertises de STid et du Mucem se met au service des visiteurs qui b\u00e9n\u00e9ficient d&rsquo;un acc\u00e8s aux collections \u00e0 tarif r\u00e9duit, facilitant ainsi des visites plus fr\u00e9quentes et ais\u00e9es, tout en garantissant la haute s\u00e9curit\u00e9 de leurs donn\u00e9es.The synergy of STid and Mucem&rsquo;s expertise serves visitors who benefit from access to collections at reduced rates, facilitating more frequent and easy visits while ensuring the high security of their data.\u00a0<\/p>\n<\/div>\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"wp-block-citation container my-8\" style=\"\">\n          <blockquote class=\"text-title-base relative leading-[48px] mb-4 font-extralight pl-8 border-l-4 border-blue\">\n        <p><strong>\u00ab\u202f<em>R\u00e9inventer le mus\u00e9e, proposer une exp\u00e9rience unique \u00e0 prix attractif, g\u00e9r\u00e9e uniquement depuis son smartphone<\/em>\u202f\u00bb<\/strong><\/p>\n\n                          <div class=\"text-gray text-base mt-6\">\n            Adrien Joly \u2013 Directeur du d\u00e9veloppement au Mucem\n          <\/div>\n              <\/blockquote>\n  <\/div>\n\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<div class=\"align wp-block-button mt-8 not-prose\" style=\"\">\n    <div class=\" flex gap-8 flex-wrap items-center\">\n          <div class=\"\">\n              <\/div>\n      <\/div>\n<\/div>\n\n\n<div class=\"align wp-block-button mt-8 not-prose\" style=\"\">\n    <div class=\" flex gap-8 flex-wrap items-center\">\n          <div class=\"\">\n                  <a class=\"whitespace-nowrap truncate text-ellipsis overflow-hidden items-center gap-2 cursor-pointer rounded-full transition-all duration-200 text-base md:text-lg inline-flex flex-row-reverse px-4 py-3 md:py-5 md:px-6 outline-black outline outline-1 hover:outline-2 text-black\" href=https:\/\/stid-security.marsatworkdot.com\/fr\/products\/identifiants\/stid-mobile-id\/  >\n  <span class=\"\">\n    STid Mobile ID\n  <\/span>\n  <\/a>\n              <\/div>\n      <\/div>\n<\/div>\n\n\n<div class=\"prose max-w-none\">\n<p class=\"wp-block-paragraph\">\/<\/p>\n<\/div>\n\n<div class=\"align wp-block-text-image my-8 md:my-12 lg:my-28\" style=\"\" id=\"block_e2073563bbe5401264206ea08838502e\">\n  <div class=\"relative container\">\n    <div class=\"grid md:grid-cols-2 gap-8 lg:gap-20\">\n      <div class=\"md:order-2\">\n                 \n          \n          \n          <div class=\"rounded-2xl overflow-hidden fade-in flex justify-center  \">\n            <img decoding=\"async\" width=\"662\" height=\"621\" src=\"https:\/\/stid-security.marsatworkdot.com\/app\/uploads\/2025\/03\/stid-mobile-id-app-blue-card.png\" class=\"w-full h-full object-cover\" alt=\"\" srcset=\"https:\/\/stid-security.marsatworkdot.com\/app\/uploads\/2025\/03\/stid-mobile-id-app-blue-card.png 662w, https:\/\/stid-security.marsatworkdot.com\/app\/uploads\/2025\/03\/stid-mobile-id-app-blue-card-300x281.png 300w\" sizes=\"(max-width: 662px) 100vw, 662px\" \/>\n          <\/div>\n                \n      <\/div>\n      <div class=\"flex justify-center flex-col fade-in-stagger-left\">\n                  <h2 class=\"text-title-lg font-heading font-extrabold uppercase mb-8 md:mb-16 animate\">Vos enjeux<\/h2>\n                          <div class=\"prose text-base md:text-[18px] font-light animate\"><p>Chaque projet commence par un d\u00e9fi \u00e0 relever : s\u00e9curiser l\u2019acc\u00e8s, moderniser l\u2019infrastructure ou garantir une identification fiable\u2026<br \/>\nDans cette section, nous vous aidons \u00e0 relier les besoins concrets aux solutions adapt\u00e9es.<\/p>\n<p>Quel que soit le d\u00e9fi, nos technologies offrent des r\u00e9ponses flexibles et efficaces, con\u00e7ues sur mesure pour votre contexte sp\u00e9cifique.<\/p>\n<\/div>\n                <div class=\"flex gap-2 mt-8 animate\">\n          <div class=\" flex gap-8 flex-wrap items-center\">\n          <div class=\"\">\n                  <a class=\"whitespace-nowrap truncate text-ellipsis overflow-hidden items-center gap-2 cursor-pointer rounded-full transition-all duration-200 text-base md:text-lg inline-flex flex-row-reverse px-4 py-3 md:py-5 md:px-6 outline-black outline outline-1 hover:outline-2 text-black\" href=https:\/\/stid-security.marsatworkdot.com\/challenges\/  >\n  <span class=\"\">\n    Trouvez votre d\u00e9fi\n  <\/span>\n  <\/a>\n              <\/div>\n      <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n\n  \n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Redefinir\u00a0l&rsquo;acc\u00e8s \u00e0 la culture avec l&rsquo;application\u00a0Mucem+ Comment l&rsquo;application r\u00e9volutionnaire\u00a0Mucem+ et ses badges virtuels d\u00e9velopp\u00e9s par\u00a0STid\u00a0parviennent \u00e0 offrir un acc\u00e8s illimit\u00e9,\u00a0s\u00e9curis\u00e9\u00a0et \u00e0 prix\u00a0minime\u00a0aux collections du\u00a0Mucem\u202f? Une d\u00e9marche qui\u00a0red\u00e9finit\u00a0l&rsquo;exp\u00e9rience culturelle\u00a0en l\u2019inscrivant dans\u00a0un mod\u00e8le d\u2019\u00ab\u202fub\u00e9risation\u202f\u00bb\u00a0positive\u00a0\u2013\u00a0motivant\u00a0les abonn\u00e9s\u00a0\u00e0\u00a0explorer abondamment le mus\u00e9e.\u00a0 Inciter \u00e0\u00a0visiter\u00a0le\u00a0mus\u00e9e en offrant une exp\u00e9rience unique\u00a0avec des tarifs\u00a0attractifs et une accessibilit\u00e9 ais\u00e9e, tout en surmontant les failles potentielles &hellip; <a href=\"https:\/\/stid-security.marsatworkdot.com\/fr\/stid_case_studys\/mucem-redefinir-lacces-a-la-culture-avec-lapplication-mucem\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":6426,"parent":0,"template":"","stid_case_study_geographic_area":[406],"stid_case_study_industry":[498],"stid_case_study_products_range":[480],"stid_case_study_use_cases":[485],"class_list":["post-3897","stid_case_study","type-stid_case_study","status-publish","has-post-thumbnail","hentry","stid_case_study_geographic_area-europe-fr","stid_case_study_industry-loisirs-culture","stid_case_study_products_range-stid-mobile-id","stid_case_study_use_cases-badges-virtuels"],"acf":[],"_links":{"self":[{"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/stid_case_study\/3897","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/stid_case_study"}],"about":[{"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/types\/stid_case_study"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/media\/6426"}],"wp:attachment":[{"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/media?parent=3897"}],"wp:term":[{"taxonomy":"stid_case_study_geographic_area","embeddable":true,"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/stid_case_study_geographic_area?post=3897"},{"taxonomy":"stid_case_study_industry","embeddable":true,"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/stid_case_study_industry?post=3897"},{"taxonomy":"stid_case_study_products_range","embeddable":true,"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/stid_case_study_products_range?post=3897"},{"taxonomy":"stid_case_study_use_cases","embeddable":true,"href":"https:\/\/stid-security.marsatworkdot.com\/fr\/wp-json\/wp\/v2\/stid_case_study_use_cases?post=3897"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}